IKEA Launches Interactive Augmented-Reality Catalog For 2013

IKEA Launches Interactive Augmented-Reality Catalog For 2013

besides high-quality suggestion and smart solutions, the brand new IKEA Catalog 2013 welcomes cellular augmented-fact making IKEA lovers one of the maximum lavished humans. The maximum recent annual IKEA catalog offers suggestion for higher regular existence at domestic transposed into the virtual world with the help of an interactive cellular app that unveils hidden info inside the catalogs. to be had beginning with the week of July 30, the catalog will be observed by using the discharge of the loose IKEA Catalog App on July thirty first. some products captured inside 324 pages may have the telephone image guiding you via dynamic proposal movies and functions or even “behind the curtain” pictures in their motivating paintings on the assignment. only a small glimpse into the brand new global of IKEA leaves us looking extra: “as an instance, weve stopped dividing life at home into rooms. Bedrooms, as an example theyre as varied as the methods human beings sleep. Weve taken away our notions of what described a bedroom and changed them with the idea snoozing. We understand that some houses dont have bedrooms they have got one 24-hour room where humans live and sleep. existence is about sports; now not the walls that outline where they spread.” Can’t wait to unlock this new global of IKEA possibilities!

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